Alice - Cross-platform AI assistant with MCP integration and automation

What is Alice

If you've ever felt overwhelmed by switching between dozens of apps just to complete one workflow, you're not alone. The average knowledge worker toggles between 9 different applications nearly 30 times per day—that's hours lost to clicking, loading, and context-switching. And when you add AI tools into the mix, the fragmentation only gets worse: one subscription for ChatGPT, another for Claude, a third for image generation, and dozens of disconnected automation tools that don't talk to each other.

Alice changes that equation entirely. It's a cross-platform desktop AI assistant that lives on your Mac, Windows, or Linux machine, ready at the press of a hotkey to handle complex tasks across all your applications. Instead of manually pulling data from your CRM, drafting emails, and adding tasks to your calendar—one at a time—you simply tell Alice what you need, and she executes the entire workflow.

What makes Alice different from other AI assistants is its MCP (Model Context Protocol) servers—a technology that lets Alice communicate directly with your other tools. Ask your CRM "Who didn't I follow up with this week?" and Alice queries your data, generates personalized follow-up emails, and adds tasks to your calendar in seconds. That 12-click process becomes one natural language command.

With over 4,000 individual users and 80+ enterprise customers trusting Alice daily, it's been recognized by Product Hunt as a Featured product and recommended by "There's An AI For That." The team behind Alice—founded by automation veterans Adam Gospodarczyk and Greg Rog—has been shipping continuous improvements for over 3 years, with over 1,000 versions released.

Whether you're a sales professional automating outreach, a developer debugging code, a content creator publishing to WordPress, or a product manager querying CRM data, Alice adapts to your workflow rather than forcing you to adapt to it.

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Core Features of Alice

Alice isn't just another chatbot—it's an automation platform powered by AI that acts on your behalf. Here's what you can actually do with it:

MCP Servers & Cross-App Automation is where Alice shines. The Model Context Protocol enables Alice to "talk" to your other applications the way she'd talk to a teammate. Connect to your CRM, calendar, email, project management tools, and databases. Then execute multi-step workflows with a single command. Tell Alice "Reserve 2 hours tomorrow for deep work" and she checks your calendar, finds the slot, and blocks it—without you touching a single menu.

Multi-Model Unified Interface means you never need to manage multiple AI subscriptions again. Alice aggregates GPT-5, Claude 4.5 Sonnet, Claude 4 Opus, Gemini 2.5 Pro, Grok 4, Llama 3.3 70b, DeepSeek R1 Distill, and a dozen other models. Choose the best model for each task—use Claude for nuanced reasoning, GPT-5 for creative tasks, or DeepSeek R1 for cost-efficient analysis. You can even compare responses side-by-side.

AI Assistants & Skills Library gives you instant expertise. Browse the assistant store with 50+ pre-built AI coworkers. Need a sales closer? Install "Deal Closer" to draft proposals. Doing QA? "Bug Hunter" finds issues in your code. Running meetings? "Meeting Genius" transcribes and summarizes. Each assistant comes with 200+ skills ready to deploy.

Memory & Document Context is Alice's personalized brain. In the private beta Memory feature, feed Alice your project documents, meeting notes, and personal preferences. She remembers context across conversations—so you stop repeating the same background information every time you start a new chat.

Snippets & Saved Prompts capture your best AI interactions. That perfect prompt for generating weekly reports? Save it once, reuse forever. Build your personal library of effective prompts that evolve with your needs.

Voice & Image Generation round out the capabilities. Talk to Alice hands-free or generate images directly within the app for design work and creative visualization.

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Who Uses Alice

Sales Teams love Alice for end-to-end automation. Instead of manually pulling data from CSV exports, composing individual follow-up emails, and creating to-do items—one by one—you tell Alice what you need. She aggregates your sales data, crafts personalized outreach emails tailored to each prospect, and populates your task manager. What used to take hours now takes minutes.

Natalia Cholewa, Lead Product Owner, puts it simply: "Alice enabled chat and automation for me. This has been the greatest change in my daily work since I bought a Mac."

Content Creators & SEO Specialists rely on the SEO Content Writer assistant—a tool with over 45,039 installations and a 4/5 star rating. Install it once, connect your WordPress site, link your Ahrefs account, and generate search-optimized articles that publish directly to your blog. Research, writing, SEO optimization, and publication become a single streamlined process.

Developers use Tony, the software engineer assistant, to accelerate coding workflows. Debug stubborn bugs, optimize code performance, generate documentation, and refactor legacy systems—all through natural conversation. The automation layer integrates with GitHub, Jira, and your local development environment.

Product Managers query their CRM with plain English: "Which leads didn't we follow up with this week?" or "Show me deals closing this month." Alice translates your questions into database queries and returns actionable insights—no SQL required, no manual filtering.

Tom Moskalski, CEO of hugizrecords.com, shares: "It's reliable, and the possibility of integrating it with automations brings a whole new dimension to optimizing processes."

Knowledge Workers & Solopreneurs feed their personal documents into Alice's Memory feature. Meeting notes, research PDFs, project briefs, and reference materials become part of Alice's context. She learns your preferences, terminology, and working style—delivering truly personalized assistance that improves over time.

Enterprise Teams leverage team subscriptions with admin controls. With 80+ companies already using Alice organization-wide, teams standardize on one AI platform while maintaining centralized billing and usage management. Administrators get visibility into token consumption while team members enjoy unified access to assistants and automation.

Mike Osipowicz, CEO of Plastipol, captures the core value: "The best benefit for me is personalization. With different snippets, I can tailor Alice to my needs."

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Technical Specifications

Alice is built from the ground up as a native desktop application—not a web-based tool running in an Electron frame. This architectural choice delivers real performance benefits: faster response times, tighter system integration, and genuine offline capability.

The app supports macOS, Windows, and Linux equally, so your team can collaborate regardless of operating system preference. A global hotkey (configurable, but defaulting to a simple shortcut) summons Alice from anywhere—any app, any context—so you're never more than a keystroke away from AI assistance.

AI Model Support spans the industry's leading large language models. Alice integrates directly with OpenAI (GPT-5), Anthropic (Claude 4.5 Sonnet, Claude 4 Opus), Google (Gemini 2.5 Pro), xAI (Grok 4), Meta (Llama 3.3 70b), DeepSeek (R1 Distill), and over a dozen additional models. This multi-provider approach means you're never locked into one vendor and always access the best model for each specific task.

The MCP (Model Context Protocol) represents Alice's technical differentiator. Unlike basic API integrations that simply pass prompts back and forth, MCP establishes persistent, bidirectional communication channels with your connected applications. This enables complex, multi-step workflows that maintain state and context across operations—far beyond what webhooks alone can accomplish.

For automation enthusiasts, Alice connects natively with Zapier, Make (formerly Integromat), and n8n—the three leading no-code automation platforms. Build workflows that trigger on schedules, events, or your direct commands. Remote actions let you control devices and services outside your computer, expanding what's possible.

Data Privacy is fundamental to Alice's design. Because it runs locally on your machine, your conversations, documents, and business data never traverse cloud servers unless you explicitly choose to use cloud-hosted models. For organizations handling sensitive customer data, healthcare information, or proprietary research, this local-first architecture provides compliance advantages that cloud-only alternatives can't match.

The founders—Adam Gospodarczyk and Greg Rog—brought their passion for productivity automation to AI, having spent years building systems that bridge applications. Their vision: make AI not just intelligent, but actionable—capable of executing real work across your entire tool stack.

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Pricing Plans

Alice's pricing philosophy is refreshingly simple: you pay for AI usage, not feature access. Every subscriber gets every feature—MCP servers, all 20+ models, the assistant library, automation integrations, memory, and voice. The only variable is how many AI tokens you consume.

Personal Subscription – Starting at $16/month

The personal plan is ideal for individuals who want all features plus included AI credits. Pricing scales with usage:

• Starter: $16/month—sufficient for moderate daily AI assistance
• Max: Higher token allocation for power users
• Ultra: Maximum tokens for heavy automation workflows

All personal plans include the full assistant library, MCP connections, and local privacy features. You can also add your own API keys if you prefer to pay separately for specific providers.

Team Subscription – $10/month + $5/month per user

Designed for organizations, the team plan provides:

• Per-user pricing: $5/month for tokens + $10/month base
• Admin dashboard: Centralized management of team usage
• Shared assistants: Deploy standardized assistants across your organization
• Billing consolidation: One invoice for the entire team

With 80+ enterprise customers already on team plans, organizations appreciate the predictability of per-user pricing combined with full feature parity.

One-Time Purchase – $299 (Lifetime)

For users who prefer upfront ownership:

• Single payment of $299—no monthly commitment
• Does NOT include AI tokens—bring your own API keys
• Full feature access: Everything in the subscription plans
• Best for: Developers and organizations with existing API budgets who want perpetual access to Alice's automation and assistant features

This model appeals to teams already paying for API access to LLMs separately and who want Alice's interface, automation, and assistant capabilities without additional token costs.

Free Trial: All plans come with a 21-day free trial so you can experience full functionality before committing. No credit card required to start.

Refund Policy: Subscriptions follow a fair usage policy and are non-refundable once used—this is clearly communicated and standard for token-based AI services.

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Frequently Asked Questions

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Ready to reclaim the hours you spend switching between apps? Head to https://www.heyalice.app/download and start your 21-day free trial. Your new AI-powered workflow awaits.