Durable - AI-powered platform to build your business instantly

什么是 Durable

Starting a business has never been more accessible, but the technical hurdles and tool fragmentation still hold millions of entrepreneurs back. You have a great idea, a clear vision, and the drive to succeed—but building an online presence feels overwhelming. Between learning website builders, researching CRM systems, figuring out invoicing software, and trying to understand SEO, what should be an exciting journey quickly becomes a frustrating maze of subscriptions, tutorials, and technical jargon.

That's where Durable comes in.

Durable is the world's first AI-powered full-stack business platform, designed specifically for small business owners, entrepreneurs, and solo professionals who want to focus on their craft—not on complicated software. In just 30 seconds, Durable's AI automatically generates a complete, professional website with tailored content, images, and layout. But it doesn't stop there. This platform integrates seven essential business tools—website building, CRM, invoicing, AI marketing, SEO optimization, payment processing, and domain management—into a single, intuitive dashboard.

Whether you're a photographer launching your portfolio, a private chef booking clients, or a small retailer setting up your first online store, Durable handles the technical heavy lifting so you can focus on what you do best.

The results speak for themselves: over 3 million business owners trust Durable, and more than 11 million websites have been created on the platform. Users consistently rate their experience 4.8 stars on Trustpilot, praising how the platform transforms what used to take weeks of work into a matter of minutes.

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Durable 的核心功能

Durable isn't just a website builder—it's your entire business infrastructure wrapped in intelligent automation. Here's what you can do with each core feature.

AI Website Builder is the cornerstone of the platform. You describe your business type—"Italian restaurant in Brooklyn" or "wedding photography in Seattle"—and Durable's AI understands what you need. Within 30 seconds, it generates a complete website with relevant content, appropriate imagery, and a layout designed for your industry. Over 11 million websites have been created this way, proving the technology works across virtually any business type.

AI Image Studio lets you create brand assets without hiring a designer. Need a logo? Social media graphics? Ads for Google and Facebook? The AI generates custom visuals that match your brand identity. Your usage limits depend on your plan: 5 images per month on Free, 50 on Launch, and 500 on Grow—plenty for most small businesses to maintain consistent visual branding.

Discoverability addresses one of the biggest challenges for local businesses: being found. Durable connects directly to your Google Business Profile and optimizes how your business appears in both Google search and ChatGPT queries. Launch users get weekly ranking updates; Grow users receive daily updates plus competitive analysis against nearby competitors.

CRM (Customer Relationship Management) consolidates all your leads and customers in one place. Unlike standalone CRM systems that require complex setup, Durable's CRM integrates automatically with your website, invoicing, and marketing tools. Free plans include 10 contacts; Launch and Grow plans offer unlimited contacts.

Invoicing & Payments eliminates the headache of chasing payments. Create professional invoices in minutes, send them directly to clients, and accept credit card payments through the platform. Both Launch and Grow plans include unlimited invoices with a standard processing fee of 2.9% + $0.30 per transaction—competitive with industry leaders like Stripe.

AI Business Partner is your 24/7 AI assistant that understands your entire business. Ask it for marketing strategies, pricing recommendations, content ideas, or answers to specific operational questions. It's like having a strategic advisor available anytime, without the consultant fees. Free users get 10 messages per month, Launch users get 1,000, and Grow users get unlimited access.

SEO & Analytics ensures your website performs well in search results. The platform uses mobile-first design principles, AI-optimized content, and provides a professional analytics dashboard so you can track visitor behavior, monitor conversion rates, and make data-driven decisions.

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谁在使用 Durable

Durable serves a wide range of solopreneurs and small business owners. Here are the most common scenarios where the platform shines.

If you're launching a new business with no technical background, Durable removes every barrier. You don't need to learn HTML, understand hosting, or figure out design principles. Describe what you do, and the AI builds a professional website that looks like you hired an entire web development team. Jessica Dennis, founder of Little Cooks Club, put it simply: "Even someone who knows absolutely nothing about computers can build a site with Durable."

If you're currently paying for multiple tools, the cost savings are substantial. The average small business using separate solutions for website hosting ($20), CRM ($40), invoicing software ($30), email marketing ($50), design tools ($30), SEO tools ($50), and domain management ($10) spends approximately $389 per month. Durable's Launch plan at $22 per month—or $18.70 annually—covers all these functions with one subscription. That's a potential savings of over 90%.

If you need to generate leads through AI search, Durable's Discoverability feature is specifically designed for this. By connecting your Google Business Profile and optimizing for ChatGPT recommendations, you become visible to users actively searching for services like yours. Pietro Pirani, a professional photographer, described it as "having an entire web development and marketing team, but without paying their salaries."

If you need professional brand visuals but have no design budget, the AI Image Studio creates logos, social media posts, and advertising assets that look like they came from a professional agency. You describe your brand aesthetic, and the AI generates matching visuals—no design skills required.

If your customer data is scattered across spreadsheets and notes, the CRM consolidates everything. Website visitors become leads automatically, and your entire sales pipeline flows through one system. Never miss a follow-up opportunity again because you forgot to check a different platform.

If invoicing and payments are consuming too much time, Durable's integrated solution creates professional invoices in minutes and accepts payments online. This shortens your payment cycle significantly—getting paid in days instead of weeks improves cash flow for any business.

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快速开始

Getting started with Durable takes less time than brewing your morning coffee. Here's how to go from sign-up to a live website in under five minutes.

Step 1: Create your account
Visit durable.co and click "Get Started." You'll answer a few simple questions about your business type—think of this as introducing yourself to your new AI partner. Are you a plumber in Denver? A yoga instructor in Austin? A freelance writer working with startups? The more specific you are, the better your results.

Step 2: Let AI build your site
Within 30 seconds, Durable's AI generates a complete website tailored to your business. This includes professional copywriting optimized for your industry, relevant images, contact forms, service listings, and a layout designed to convert visitors into customers. You don't need to write anything or upload a single image—though you can customize everything later.

Step 3: Customize to match your brand
Click through any section to edit the text. Upload your own photos or let the AI generate new ones. Adjust colors, fonts, and layout elements using the intuitive drag-and-drop editor. Even if you've never touched a website builder before, the interface is designed to feel natural and intuitive.

Step 4: Choose your domain
Free plans include a .durable.site subdomain—perfect for testing or personal projects. Launch plans include a free custom domain (up to $20 value), and Grow plans include a free custom domain (up to $50 value). You can also connect an existing domain you already own.

Step 5: Launch and grow
Hit publish, and your business is live. From here, explore adding CRM to track leads, create your first invoice, or activate payment processing. The platform guides you through each addition with contextual tips.

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Durable 的定价方案

Durable offers three clear pricing tiers, each designed for different business stages. Here's the complete breakdown:

Annual billing provides an 18% discount across both paid plans, making Launch approximately $18.70/month and Grow approximately $72/month.

Which plan is right for you?

• Free: Best for testing the platform, building a personal portfolio, or launching a side project with zero commitment.
• Launch ($22/month): Ideal for most small businesses ready to accept payments, manage unlimited contacts, and improve their search rankings. This tier delivers the strongest value-to-feature ratio for businesses generating revenue.
• Grow ($85/month): Suited for established businesses with daily SEO monitoring needs, competitive analysis requirements, and heavy AI assistance usage. The personalized expert onboarding gets your entire team up to speed quickly.

Payment processing fees of 2.9% + $0.30 per transaction apply to Launch and Grow plans—these are standard industry rates comparable to Stripe and PayPal.

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常见问题