Outset is an AI-moderated research platform that enables you to conduct hundreds of interviews simultaneously. Our AI interviewer engages participants in meaningful dialogues, uncovering the depths of their insights. With features like audio and video recording, multilingual capabilities, and automatic synthesis, Outset transforms the research process into a streamlined, efficient experience. Whether you're testing a new concept or exploring user experiences, Outset delivers high-quality insights quickly and effectively.
Unlock the future of research with Outset, the AI-moderated platform designed to enhance your understanding of consumer needs at unprecedented speed. Say goodbye to traditional methods and hello to efficient, scalable insights.
Outset leverages advanced AI technologies to facilitate in-depth research conversations. Here’s how it works:
Interactive Mode: Engages participants in a natural conversation, allowing for deeper insights.
Audio Mode: Records and transcribes conversations in real-time, capturing essential details.
Video Mode: Provides nuanced video recordings for a richer understanding of participant reactions.
Stimulus Testing: Tests new concepts and marketing assets through visual aids shared by the AI.
Automatic Synthesis: Identifies themes and extracts key quotes, streamlining analysis.
Multilingual Support: Adapts to the language preferences of participants, ensuring inclusivity and accessibility.
Using Outset is straightforward and efficient. Follow these steps:
Upload Your Guide: Add your custom discussion guide into the platform.
Recruit Participants: Utilize Outset’s panel or integrate your own participants.
Conduct Interviews: Watch as the AI interviewer engages participants and gathers insights.
Analyze Results: Access synthesized insights and themes generated by the AI for informed decision-making.
In conclusion, Outset is set to redefine the landscape of research methodologies. By combining the scale of surveys with the depth of interviews, it provides businesses with reliable, actionable insights at an unprecedented pace. Embrace the future of research with Outset and focus on what truly matters: understanding your consumers and enhancing your products.
Features
AI-Moderated Conversations
Conduct hundreds of interviews simultaneously, allowing for rich dialogue and deeper insights.
AI-Powered Synthesis
Automatically identify themes and extract impactful quotes from participant responses.
Multilingual Capabilities
Engage participants in their preferred language for more accurate insights.
Audio and Video Modes
Capture conversations in real-time with both audio and video for comprehensive analysis.
Stimulus Testing
Test new concepts and marketing materials through visual stimuli shared by the AI.
Secure by Design
Utilize the Azure OpenAI Service for secure, anonymized data handling without compromising participant confidentiality.
Use Cases
Market Research
Marketing Teams
Product Managers
Conduct extensive market research to identify trends and opportunities using AI-moderated interviews.
Product Testing
UX Designers
Product Developers
Test product concepts with real users to gather immediate feedback and insights.
Brand Measurement
Brand Managers
Marketing Analysts
Measure brand perception and effectiveness through in-depth consumer conversations.
Customer Experience Improvement
Customer Success Teams
Service Designers
Gain insights into customer experiences and identify areas for enhancement.
Usability Testing
Web Designers
App Developers
Evaluate usability of digital products through AI-moderated sessions with users.
Strategic Planning
Executives
Strategists
Leverage insights for strategic planning and decision-making in business.