Fibr AI - AI-powered platform for adaptive web experiences and conversion optimization

What is Fibr AI

Imagine this: you've spent hours crafting the perfect ad campaign. The creative is compelling, the targeting is precise, and the budget is generous. But when potential customers click through, they land on a generic homepage that has nothing to do with the promise in your ad. Within seconds, they're gone. That disconnect between advertising intent and landing page experience is costing you conversions—and likely a significant portion of your marketing budget.

This is the problem Fibr AI was built to solve. Fibr AI is an Agentic Web Experience Layer that transforms every URL on your website into an intelligent, self-learning unit. Instead of static pages that deliver the same content to everyone, Fibr-powered pages can sense visitor intent, make decisions, and reshape themselves in real-time for each individual. It's like having a tireless optimization specialist working around the clock to ensure every visitor gets the most relevant experience possible.

The platform operates through AI Agents that continuously analyze your pages, generate automated hypotheses about what improvements might work, create variant versions, run experiments, and learn from results to get better over time. This isn't a one-time optimization—it's an ongoing cycle of improvement that happens automatically, without requiring your team to manually build tests or interpret complex data.

Fibr AI has already delivered impressive results for leading brands. Asian Paints created over 1,200 personalized landing pages using the platform. Nixon Medical saw 4X more leads. ACT Fibernet achieved 25% lower customer acquisition costs. Fusemi experienced 18X more conversions. These aren't hypothetical projections—they're real outcomes from companies using Fibr AI in production.

The company raised $7.5 million in seed funding led by Accel, with backing from industry leaders from Google, Microsoft, Flipkart, Cred, and Razorpay. Founded in 2022 and based in Delaware, the team brings deep expertise from some of the world's most innovative technology companies.

The numbers speak for themselves: customers typically see 28% higher ROI through AI-driven personalization, 30% lower customer acquisition costs, 4X more leads, and 23% improvement in conversion rates. For marketing teams struggling to scale personalization efforts while maintaining quality, Fibr AI offers a way to deliver the individualized experiences today's consumers expect—without requiring a army of developers or endless A/B tests.

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Core Features of Fibr AI

Fibr AI offers a comprehensive suite of features designed to help you create, optimize, and personalize web experiences at scale. Here's what you can accomplish with each capability:

Experience Intelligence lets you create personalized landing pages from scratch or convert existing URLs into intelligent agent pages. The AI-driven approach delivers relevant experiences from day one without additional manual work. Asian Paints leveraged this to build over 1,200 landing pages—a scale that would be impossible through traditional methods.

AI Agents represent the heart of Fibr's automation. These intelligent agents work continuously: analyzing your pages, generating automated hypotheses about what might improve performance, creating variant versions, running ongoing experiments, and learning from results to get better over time. Users typically see 23% conversion rate improvements through this automated optimization process.

Ads Personalization bridges the gap between your advertising intent and landing page experience. When a visitor clicks on a Google Ad, Meta Ad, or LinkedIn Ad, Fibr AI instantly matches the page content to the ad's intent—creating a seamless experience that moves customers toward conversion. This alignment improves ROAS, increases lead generation, and can even boost your Google Ads quality score.

Journey Personalization extends beyond the first click. Instead of optimizing just your homepage, Fibr follows visitors throughout their entire journey, adjusting each landing page they encounter to ensure a cohesive, intuitive experience. The result? Less funnel leakage, better engagement, and lower customer acquisition costs.

Audience Personalization ensures that different visitor segments see content tailored specifically to them. Whether you're targeting first-time visitors, returning customers, or specific demographic groups, Fibr's AI adapts pages to make each visitor feel understood—leading to higher engagement, better lead conversion, and longer page sessions.

LLM-based Personalization addresses a growing challenge: traffic from AI search engines like ChatGPT and Perplexity. These visitors often receive generic experiences that don't match their intent. Fibr interprets what these AI-referred visitors are looking for and dynamically adjusts content to deliver relevant experiences—improving engagement, increasing conversion rates, and reducing bounce rates.

Fibr Genesis is the no-code visual builder that lets you create AI-powered landing pages without writing a single line of code. If your team needs to launch campaigns quickly, Genesis provides the tools to build optimized, personalized pages in minutes rather than days.

Fibr MAX is the experimentation platform that automates the entire testing process. From AI-powered hypothesis generation to automated variant creation and statistical significance monitoring, MAX takes the manual labor out of conversion rate optimization.

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Who Is Using Fibr AI

Fibr AI serves a diverse range of teams and industries, each with specific use cases that highlight the platform's versatility. Here's how different users are benefiting:

Growth Marketing Teams rely on Fibr for ad-to-landing page intent matching. When your ads promise one thing but deliver another, customers leave. Fibr's Ads Personalization ensures that every click delivers on the ad's promise—resulting in higher ROAS, more leads, and better Google Ads quality scores. If you're spending significantly on paid media but seeing disappointing conversion rates, this is likely the solution you need.

Marketing Teams Handling AI Search Traffic are using Fibr's LLM-based Personalization to capture value from the growing stream of visitors arriving via ChatGPT, Perplexity, and other AI platforms. These visitors have specific intents that generic pages fail to address. Fibr interprets their needs and serves content that actually answers their questions—leading to better engagement and higher conversion rates.

E-commerce Teams benefit from Journey Personalization, which tracks customers from first touch through purchase and beyond. Instead of treating each page as an isolated opportunity, Fibr ensures consistency and relevance at every step—reducing cart abandonment, increasing average order value, and creating smoother customer experiences that build loyalty.

Enterprise Marketing Departments use Audience Personalization to serve different content to different segments—VIP customers, price-sensitive shoppers, first-time browsers, and repeat buyers all see experiences calibrated for their specific needs and behaviors.

Large Organizations with CDP/CRM Infrastructure leverage Fibr's integration capabilities to personalize at scale using their existing customer data. By connecting to Salesforce or other customer platforms, Fibr delivers real-time personalization based on known customer attributes—bringing the power of enterprise data to every visitor interaction.

CRO and Experimentation Teams are replacing manual A/B testing workflows with Fibr's AI Agents. Instead of spending weeks designing tests and analyzing results, teams let AI continuously optimize their sites—seeing 23% conversion improvements while redirecting human expertise to higher-value strategic work.

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Pricing Plans

Fibr AI offers two clear pricing tiers designed to serve teams at different scales and maturity levels. Both plans provide access to the core platform, with the main differences lying in scope, advanced features, and support levels.

Starter Plan — Free

The Starter plan is ideal for startups and small teams who want to explore AI-powered personalization without upfront investment. Here's what you get:

This plan lets you connect your Google Ads, Meta Ads, or LinkedIn campaigns to intelligent landing pages, run AI-driven experiments, and start seeing the benefits of personalization—completely free. Many teams use this to validate the approach before scaling up.

Enterprise Plan — Contact Sales

The Enterprise plan is designed for organizations that need to personalize at scale across unlimited experiences and advanced use cases. It includes everything in Starter, plus:

Enterprise customers also get priority integration assistance, strategic guidance from conversion rate optimization specialists, and a dedicated account team to ensure you maximize the platform's value.

Which should you choose? If you're new to personalization or working with limited resources, the free Starter plan gives you a practical starting point. If you're managing larger campaigns, need advanced features like LLM personalization or journey optimization, or want dedicated support to accelerate your results, Enterprise delivers the comprehensive solution that scales with your ambitions.

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Why Choose Fibr AI

If you've been exploring ways to improve your website's conversion performance, you've likely encountered traditional A/B testing tools, basic personalization platforms, or manual optimization approaches. Here's how Fibr AI fundamentally differs—and why those differences matter for your results:

Traditional A/B Testing vs. Fibr AI Agents

Traditional testing tools require your team to manually create variants, design experiments, and interpret results. This process is time-consuming, limits how many tests you can run, and often produces inconclusive data that requires expert analysis. Fibr AI Agents automate the entire cycle: they analyze your pages, generate hypotheses about what might improve performance, create variants automatically, run continuous experiments, and learn from outcomes to get smarter over time. You get the expertise of a full optimization team without the headcount—and results that improve rather than plateau.

Basic Landing Page Builders vs. Fibr Genesis

Most landing page tools give you templates and drag-and-drop editors. You still have to figure out what content will resonate, which elements to test, and how to personalize for different audiences. Fibr Genesis combines no-code visual building with AI intelligence from day one. The platform helps you create pages designed to perform—not just pages that look good. And because it's built into the Fibr ecosystem, your Genesis pages automatically benefit from the same AI optimization that powers the rest of the platform.

Single-Page Optimization vs. Journey Personalization

Most optimization tools focus on improving one page—usually the homepage or a key landing page. But customers don't experience your site in isolation. They click through multiple pages, each interaction shaping their perception and nudging them closer (or farther) from conversion. Journey Personalization tracks the entire visitor journey, ensuring every touchpoint reinforces the previous ones and guides users smoothly toward your goals. This holistic approach dramatically reduces funnel leakage compared to page-by-page optimization.

Human-Only Optimization vs. Full Coverage

Traditional tools optimize for human visitors arriving via search engines or direct traffic. But the digital landscape is evolving. More visitors are arriving via AI platforms like ChatGPT and Perplexity—users with specific intents that generic pages fail to address. Fibr's LLM-based Personalization specifically addresses this emerging channel, interpreting AI-referred traffic and delivering experiences that match what these visitors are looking for. As AI search continues to grow, this capability will become increasingly critical.

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Frequently Asked Questions